Akureyri, Iceland
DUDE in the snow / Fabricator of Hero Props
Concept, design & direction: ManvsMachine
DoP: Martin Hill
Industrial Design: Jason Bruges Studio & Agency of Design
Producer @ 4Creative: Louise Oliver
Creative Director @ 4Creative: Dan Chase
Audio: Kelpe
Man vs Machine and 4Creative, Channel 4’s in-house creative agency, commissioned Jason Bruges Studio as Production Designers for the More 4 live-action idents (including their special Christmas idents shot in Iceland) as part of the channel’s rebrand. The studio created the design, build and installation across two outdoor locations in Iceland.